Episode 048: In Light of Success

You may have noticed that we have a new name! I absolutely love this new direction. In the next episode I’ll share why the change was needed, but today I want to focus on the meaning of the new name.

As entrepreneurs, we make countless decisions every day, both in business and life. We decide on…

  • promotions
  • pricing
  • content
  • colors
  • ad spend
  • hiring
  • firing
  • when to work
  • when to take time off
  • what to invest in
  • how to handle a myriad of firs
  • which ideas to pursue
  • which ideas to save for later
  • and on and on!

And when making these decisions, we can view the options through different lenses.

Sometimes we make decisions through the lens of fear.

We’re consumed by worst case scenarios, or choose the option that seems the safest. While this was incredibly helpful to our ancestors who first and foremost needed to survive, it often does more harm than good when considering your potential and your dreams.

So instead, look at things through the lens of success.

Ask yourself this question…

What decision would I make in light of success?

What question would I make in light of success?' - Kathryn Binkley #inlightofsuccessClick To Tweet

I love this question because it first forces us to define success and this question works universally because every single person can define success differently. You may recall in an earlier episode that in order to get what you want, you must first KNOW WHAT YOU WANT.

And that goes for any and every situation in life.

So, what would a successful day look like for you?

What would success look like in your business this year, this quarter, this month, this week, today, in the next hour, in your next launch?

What would success look like in your marriage, your finances, your health, your parenting, your vacation, your errands?

There’s nothing too big or too small for this question. What does success look like for you?

Once success is defined, you can then ask – what decision would I make in light of success.

NOT… in light of fear, or settling for less, or what someone else wants, or the easy way out.

What would you do in light of your inevitable success? Because it is inevitable when you are intentional, make decisions base on, live your life and run your business by filtering everything through your definition of success.

'What would you do in light of your inevitable success? Because it is inevitable when you are intentional, make decisions base on, live your life and run your business by filtering everything through your definition of success.' - Kathryn Binkley #inlightofsuccessClick To Tweet

This is the question to ask as you build a business and life that light you up. And it’s my mission to be an example of this and to empower you to do the same.

So, here’s to living life in light of success!

Let’s Connect

  1. See all that Kathryn has to offer at Alyght!
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